Senior Director
Marketing and Communications
Shannon Carter serves as the Senior Director of Marketing and Communications. He oversees all UHD promotional efforts including digital, print, video, social media, experiential and content marketing. His role is dedicated to building the UHD brand through strategic marketing and communications plans aimed at growth, profitability, stability and sustainability.
Shannon has over 20 years of branding, marketing and creative industry experience. Prior to joining UHD, he helped to build leading brands such as Whole Foods Market, Fiesta Bowl, New York Life, USAA and others. His work has been recognized by HOW Magazine, PRINT, Adweek, Creative Arts and other industry publications.
Shannon received his bachelor’s degree in Public Communication from The University of Texas at Austin.